Another Giving Tuesday, another day spent deleting emails unread and maybe unsubscribing from the places that send more than two in a day. And I work in the arts. But every year, it’s the same thing. An avalanche of emails, often from theatres and organizations I haven’t heard from most...
#stealthisidea
Although I was raised in the Catholic Church, I am not a practicing Catholic. The few times I have been in a house of worship in the past two decades involved either a wedding, a christening, or my mother’s funeral in 1995. Therefore, no one was more surprised than me...
The 2014-15 theatre season is underway, causing me, desperately, to try not to fret over photos of strangers in first table reads as they begin to train their instruments to say those words (repetitively) throughout the rehearsal process and within eight shows a week (plus student matinees). I see actors...
I think I had Twitter open for all of ten seconds today when this story popped up: Chipotle cups will now feature stories by Jonathan Safran Foer, Toni Morrison, and other authors. I didn’t even have to click on the link, because I’ve been waiting for them to try this...
ED NOTE: A part of what I intend to be a continued spotlight in this space on applied theatre – a follow-up to the post here. If you run or participate in an applied theatre program and would like to be featured, please contact me @travisbedard on Twitter. Am...
ED NOTE: I have a love for applied theatre (as exemplified by longtime friends Rehabilitation Through the Arts and Conspire Theatre and in the interest of shining a light such programs I’ve asked Am I Invisible to write about their program and their project. If you have an applied theatre program...
We’ve Named the Problem. Now what? Unless you’ve been living under a rock the last week (in which case, I hope it’s been warm!), if you’re in the theatermaking world, you are likely aware of the fallout from an event Twitter dubbed #thesummit. For the uninitiated, Brett Steven Abelman posted a...
This speech was presented at the opening session of the Audience Engagement track at this year’s TCG Conference in Dallas, June 6-8, 2013. The conference was designed on an academic theme, so each track was considered a “major.” Dear Majors in Audience Engagement, We all come to this conference with...
Thesis: People with whom you have some relationship are far more likely to attend your work than are total strangers. I am aware of two major movements within marketing over the last century, and I’m increasingly convinced that neither of them is any longer well suited to attracting audiences to...
In the spring of this past year, my day job sent me to the National Association of Broadcasters conference in Vegas. We have been hearing for a while hat the way people consume entertainment is changing. Well, we all know that it has been changing for a long time and...